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In the battle for attention, brands that tell stories win.
We lead with narrative strategy, then deliver the perfect words. By combining literary theory with cognitive science, we shape your story for optimum impact and write it in the language your audience yearns to hear.
NARRATIVE STRATEGY
In a corporate landscape that looks and sounds increasingly homogenous, brands that change the rules stand out.
By balancing script disruption with carefully placed semiotic anchors and signifiers, we craft stories that trade on trusted archetypes whilst commanding attention and recall by subverting tired marketing tropes.
Script and Schema Disruption
Using a formula we call Brand Integrity, we create brands that are the living narrative embodiment of their core philosophy.
It's branding that aligns principles, words, and actions.
So many brands present confused or misaligned messaging to their audiences, but we’re on a mission to fix that.
Streamlining communications into a single consistent narrative builds a cohesive brand world that fosters recall, trust, and recognition. With a carefully constructed narrative formula, you’ll never not know what to say or how to say it.
Brand Integrity
According to the Russian Formalists, there are only 7 stories. But there are infinite styles and voices.
Your voice is how you tell your story in the way only you can: it defines you in contrast to the competition, and it’s central to how your brand is personified and perceived.
With our tone of voice strategy, we’ll craft a compelling brand language that builds relationship with your audience and gets you listened to and understood.
Voice as Brand
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